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Showing posts with the label EconomicDownturn

7 Best Christmas Tree Stands in 2022

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Believe it or not, a Christmas tree won't stay upright on its own. Instead, you need a stable Christmas tree stand that can accommodate the type and size of tree you have. We researched dozens of the best Christmas tree stands to help you find the right one for your needs, whether you have a real tree, an artificial tree, a small tree, or a behemoth. The stands in our guide have a track record of durability, performance, and easy setup. We also outline the size and type of tree each stand is meant for. Check out our guide to the best Christmas tree skirts once you've chosen the right stand for your tree. The best Christmas tree stands in 2022 Best Christmas tree stand overall: Krinner Tree Genie Christmas Tree Stand, available at Amazon, $82.79 The German-engineered Krinner Tree Genie Christmas Tree Stand is easy to set up in a couple of minutes and keeps trees up to 12 f...

5 Ways to Recession-Proof Your Ads

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Opinions expressed by Entrepreneur contributors are their own. Depending on the headlines you believe, we're either headed for a long, ugly recession , or parts of the world are already in one . Either way, it's not pretty — and consumers and advertisers are bracing for impact. Even in July, when the markets were momentarily showing signs of recovery, and gas prices were dropping, 54% of U.S. adults said they plan to pull back on their spending for the remainder of 2022. While that means budget cuts and even layoffs are a reality, it doesn't have to mean that your advertising dollars stop working for you. Lessons from the past give us a good idea of what consumers are thinking and what that means for how to advertise in the months ahead. Related: 6 Recession-Proof Business Marketing Strategies Consumer behavior during economic downturns and recessions A recent study from Stanford quantified how different consumers experience economic downturns and ...

5 Ways to Recession-Proof Your Ads

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Opinions expressed by Entrepreneur contributors are their own. Depending on the headlines you believe, we're either headed for a long, ugly recession , or parts of the world are already in one . Either way, it's not pretty — and consumers and advertisers are bracing for impact. Even in July, when the markets were momentarily showing signs of recovery, and gas prices were dropping, 54% of U.S. adults said they plan to pull back on their spending for the remainder of 2022. While that means budget cuts and even layoffs are a reality, it doesn't have to mean that your advertising dollars stop working for you. Lessons from the past give us a good idea of what consumers are thinking and what that means for how to advertise in the months ahead. Related: 6 Recession-Proof Business Marketing Strategies Consumer behavior during economic downturns and recessions A recent study from Stanford quantified how different consumers experience economic downturns and ...

5 Things to Do Now to Propel Your Business in 2023

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Opinions expressed by Entrepreneur contributors are their own. Entrepreneurship is a daily leap of faith. In times of economic uncertainty, that leap may feel like a dive off a cliff. We are in one of those times. It likely will take months to fully re-adjust to the forces that have pummeled the world's economy, and to entrepreneurs, months can feel like years. With the right playbook, entrepreneurs can survive and thrive in whatever economic scenario. Here are five things you can do to propel your business ahead now and through the difficulties of business cycles for years to come. 1. Learn the lessons of more challenging times A rocky economy presents a unique opportunity to make tough decisions about the business plan. Everything is open to reexamination. How has the market changed? Are your customers facing challenges that create new opportunities for your solutions? How do new conditions change your assumptions, and what actions do you need to take in ...

Once a Skeptic, Elon Musk Now Embraces This Divisive Workplace Policy — and You Should, Too.

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Opinions expressed by Entrepreneur contributors are their own. As part of ongoing cost-cutting measures under new owner and CEO Elon Musk, Twitter is shutting down its Seattle offices and instructing employees to work remotely. That's despite Musk earlier claiming that remote workers are only "pretending to work" and banning remote work at Twitter upon taking it over in early November. So what explains his change of heart? Apparently, it's the costs associated with the company's Seattle office, including rent but also services such as cleaning and security. The fact that Musk — an extreme skeptic of remote work — acknowledged its cost-cutting benefits illustrates the future of remote work for the U.S. economy. It highlights the misleading nature of many headlines that claim an impending recession would lead to the end of remote work since a cooling labor market will give executives more control to require employees to return to the ...

6 Tips for Tech Companies During an Economic Downturn

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Opinions expressed by Entrepreneur contributors are their own. The technology industry has been hit hard by the economic downturn in 2021-22, with over 150,000 workers losing their jobs since June 2022. This presents a formidable challenge for companies in the technology sector. With proper guidance and focus, tech companies may avoid making costly mistakes that could harm their business in the long term. The projection is that the economic downturn will likely continue into 2023, and technology companies must be prepared. Nevertheless, technology companies can still make it through this challenging period with the right strategies and focus. According to Daugherty, Bolumole & Grawe (2019) , one area that can offer a formidable edge in this regard is mastering sales and marketing. This article will examine sales and marketing tips that tech companies should consider in 2023. Related: 6 Recession-Proof Business Marketing Strategies 1. Keep pricing and quotas ...

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